Forget all that k-cup mumbo jumbo about time and convenience. You can brew coffee–great coffee–in just 45 seconds and at a fraction of the cost (with MUCH better results) than those k-cups can ever offer. The Aeropress is about a sixth of the price of a k-cup brewer. Easy to use, inexpensive, quick, with basically no clean-up, the Aeropress a no brainer. Our favorite thing about the Aeropress, though, is that it creates a unique flavor clarity in a cup of coffee that is often highlighted by floral and fruit notes, while remaining smooth, rich, sweet and full-bodied. You ain’t gonna get none of that from no k-cup. What you will get is a truly unique brew method and a brewer that is easily worth twice the price.